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Privacy POV Series
The End of the 3rd Party Cookie
Privacy POV Series
The End of the 3rd Party Cookie
Klick Health | Feb 19, 2020
Google’s plan to eliminate 3rd party cookies within the next two years is expected to significantly impact the healthcare marketing industry. This latest Klick Health Point of View (POV) examines Google’s recent announcement, as well as the rise of consumer privacy laws like the California Consumer Privacy Act (CCPA), and provides life sciences marketers with key insights on how to adapt their marketing strategies to reach the right audiences.
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