Customize Your AI-Powered Focus Group
Authored by JJ Mifsud; Navidita Budhu, PharmD, RPh
Ready to move faster with AI-powered HCP insights that exceed the reach of traditional research?
Klick’s HCP AI FocusGroup™ is an AI-powered research tool that simulates real-world HCP reactions to your brand’s messaging. Our proprietary MedOcean™ data lake creates thousands of realistic personas to deliver validated feedback, without the time and cost of traditional research. It’s a smarter way to refine your strategy and effectively gain insight from your audience. Whether preparing for launch or fine-tuning your in-market strategy, this is your first step toward more targeted message testing.
This quick, streamlined form helps us customize the simulation to your brand, audience, and goals.
Klick Health is the world’s largest independent commercialization partner for life sciences and a leading full-service pharma marketing partner, serving as agency of record for leading pharma, biotech, and healthcare brands. Klick’s specialized offerings are rooted in deep medical and scientific understanding, including market insights, award-winning creative, and proprietary AI and data models to craft impactful brand narratives and seamless customer journeys. Backed by nearly 250 medical experts and advanced healthcare analytics, Klick delivers integrated marketing strategy and communications, from new product launch strategy to MLR review with real-world evidence, helping brands thrive in today’s complex healthcare landscape. Learn more at Klick.com.
Customize Your AI-Powered Focus Group
Download the HCP AI FocusGroup intake form to get started.
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Authors
JJ Mifsud
Vice President, Applied Artificial Intelligence
JJ Mifsud, Vice President, Applied AI, Klick, guides the Applied AI team in developing standardized implementations for generative AI-based automations and solutions, ensuring clients can navigate the evolving landscape safely. Fueled by a lifelong curiosity for emerging technologies, JJ is passionate about building responsible and effective AI applications. He combines deep technical expertise with a steadfast commitment to ensuring AI is leveraged securely and ethically—always striving to do it “the right way.”
Navidita Budhu, PharmD, RPh
Vice President, Medical Strategist
With a passion for translating scientific strategy into marketing that drives belief, behavior, and meaningful clinical impact, Navidita is a licensed, board-certified pharmacist with over a decade of experience in pharmaceutical advertising. She brings practical clinical insight to every initiative and has led medical strategy for US and global brands across the full product life cycle, serving both HCP and consumer audiences. With a career focus in oncology, she is valued for her curiosity, compassion, and ability to serve as a strategic partner and an educator. Navi earned her PharmD from Rutgers University and maintains active clinical licensure.
Ready to Drive Life Sciences Forward?
Experience the transformative power of Klick Health, where deep industry expertise meets cutting-edge AI-driven wisdom.
As your trusted partners in life sciences commercialization, we combine a storied history in healthcare with the latest technologies to elevate every facet of your omnichannel strategy. From crafting engaging narratives to enabling data-driven decision-making, our integrated capabilities ensure you lead the way in transforming patient outcomes through digital health innovation.
Let's create something transformative together.
