Google’s plan to eliminate 3rd party cookies within the next two years is expected to significantly impact the healthcare marketing industry. This latest Klick Health Point of View (POV) examines Google’s recent announcement, as well as the rise of consumer privacy laws like the California Privacy Act (CCPA), and provides life sciences marketers with key insights on how to adapt their marketing strategies to reach the right audiences.

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De autoria de Kamran Shah, Sonya Svaty

11 de fevereiro de 2020
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Autores

Kamran Shah

Kamran Shah
EVP, Entrega e Soluções

Sonya Svaty

Sonya Svaty
Vice-presidente sênior, estratégia e planejamento de mídia

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