Building Data-Driven Patient Support Programs of the Future
Authored by Jodie Grubb, Beau Barela
Authors
Jodie Grubb
Associate Director, Payer Content Strategy
Jodie has 30 years of experience in pharmaceutical marketing with a focus on market access stakeholders (patients, payers, pharmacies, health systems, and providers). She specializes in developing Patient Support Programs (PSPs) with experience across a broad range of disease states and patient types. Supplemented with a background in nursing, her experience provides her with a strong foundation for developing content strategies that drive brand growth and achieve client goals.
Beau Barela
Senior Director, Analytics Consulting
Beau is an analytics professional and U.S. Navy veteran with over 15 years of business intelligence and analytics experience. Industry experience includes work within healthcare (operations), population health, pharmaceuticals, and energy. Prior to joining Klick, Beau led an Analytics team and was the recipient of the 2020 McKesson Presidents Award. Beau holds a Master of Science in Business Analytics, an MBA, and an undergraduate degree in Geospatial Analytics. His other credentials include a certification in Artificial Intelligence and Business Strategy, Certified Scrum Master (CSM), ITIL v3 Foundations and Geographic Information Systems Professional (GISP).
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