Market Access

This curated collection highlights Klick’s expertise in Market Access, showcasing how AI and data-driven solutions remove barriers to access throughout the treatment journey. These pieces offer actionable strategies to drive sustainable, patient-centered innovations across the healthcare ecosystem, from improving prescription distribution to optimizing resource allocation.

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Bispecifics Have Cleared the First Hurdle

Ronald Deng, Shana Gunderson Hua

Now that bispecifics have cleared the clinical bar, explore how reimbursement risk, care-setting economics, and payer confidence will determine which therapies scale.

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We’re Looking at Healthcare All Wrong: Part 2

John Guarino

This article, part of the We’re Looking at Healthcare All Wrong series, explores how patients define value in healthcare and why financial structure so often stands between them an...

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From Coverage to Activation: Designing the Commercial Systems That Win

Shana Gunderson Hua

Coverage alone no longer determines specialty therapy use. Learn how payer policy, clinical workflows, and operational systems shape whether approved therapies reach patients.

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We’re Looking at Healthcare All Wrong: Part 1

John Guarino

Part of the We’re Looking at Healthcare All Wrong series, our first article asks readers to shift perspective on how rational decisions still produce misaligned healthcare outcomes...

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Thinking Before Doing: Why Strategy Still Matters in Market Access

Klick Market Access

Discover why with Klick Market Access, strategy is the process that transforms information into insight and enables alignment, foresight, and lasting impact beyond launch.

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Redefining Access, Innovation, and Impact in Specialty Pharmacy: Insights from Asembia 2025

Jodie Grubb, Liam Stegman

Review how Asembia 2025 spotlighted AI, policy shifts, and how pharmacists will reshape specialty pharmacy with smarter, patient-centered access strategies.

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Checklist: Essential Components of a Successful Patient Support Program

Klick Market Access

This checklist outlines the essential components for designing a successful Patient Support Program (PSP). It covers strategic planning, technology and data utilization, stakehold...

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How-to Guide: Designing Tomorrow’s Patient Support Program Today

Klick Market Access

Unlock the future of patient care with our step-by-step guide to designing next-generation Patient Support Programs (PSPs). This essential resource demonstrates how leveraging cutt...

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Future-Proofing Patient Support Programs: Key Trends and Strategies for Success

Klick Market Access

Patient Support Programs (PSPs) are evolving to provide more personalized and data-driven assistance, significantly enhancing patient outcomes. These programs now feature seamless ...

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Four Ways AI Is Changing Market Access for the Better

Ellen Cappellino, Ryan Slipakoff

“A Win for All: Four Ways AI Is Changing Market Access for the Better,” looks at how AI can improve healthcare by creating a more efficient and patient-centered experience for stak...

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Smashing Siloed Models and Mixed Incentives to Enable Frictionless Access

Ellen Cappellino, Ryan Slipakoff

Addressing the $150 billion challenge of undelivered prescriptions, "Smashing Siloed Models for Frictionless Patient Access" introduces a unified, AI-driven strategy for seamless h...

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O futuro dos programas de apoio ao paciente

Jodie Grubb, MB Caschetta

Hoje, a maioria dos PSPs está bem equipada para lidar com barreiras logísticas, como suporte de copagamento e assistência com autorização prévia. Ao longo do tempo, eles evoluíram ...

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Mineração de evidências do mundo real (RWE) de programas de suporte ao paciente (PSPs)

MB Caschetta, Young Jung

Uma revisão sistemática recente mostrou que 64% dos PSPs relatam pelo menos um resultado clínico positivo significativo para pacientes que tomam seu produto... seu PSP está gerando...

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Definição e design de programas de apoio ao paciente do futuro

Jodie Grubb, Jenna Mitby-Manning

Projetar um PSP inteligente com estratégia, resultados finais e coleta de dados em mente pode oferecer uma vantagem competitiva distinta para qualquer produto em qualquer estado de...

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Criação de programas de apoio ao paciente orientados por dados do futuro

Jodie Grubb, Beau Barela

Um programa de suporte ao paciente (PSP) habilitado para tecnologia pode criar uma vantagem competitiva para qualquer marca em qualquer ponto de seu ciclo de vida. Nosso trabalho é...

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Building Data-Driven Patient Support Programs

Klick Market Access

See how data-driven patient support programs (PSPs) can transform healthcare outcomes. This infographic breaks down the essential steps to success, from creating a robust data meas...

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PSPs + RWE = A Competitive Advantage for Success

Klick Market Access

Patient support programs (PSPs) are evolving into vital tools for collecting real-world evidence (RWE), offering a competitive advantage in the healthcare landscape. This infograph...

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